Episode 139: Geek Discussion: A.D.I.D.A.B. (All Day I Dream About Boobs)

Let’s talk about boobs! We love boobs (okay Amanda loves boobs). We’re covering the new inclusive Adidas ad, Victoria Secret’s disabled models, and the fantastic outcome to the US Women’s Soccer Team lawsuit!

Have you seen the latest Adidas ad? It’s full of boobs – beautiful, bare boobies that celebrate the fact that the beautiful breast comes in all shapes and sizes. Adidas is absolutely owning their inclusive marketing campaign and we are so glad to see them creating bras that support bigger boobs!

We mention big boobs, small boobs, and trans boobs – all very important to note!! We also note that while this campaign is AWESOME, it does not have any trans representation in it – and this is something bra companies should definitely be including. Trans boobs need love and support, too!

We’re also talking about Victoria’s Secret’s inclusion of disabled models and think this is great. More and more lingerie companies are becoming diverse and inclusive – yay!

Finally, we talk about the US Women’s Soccer Team’s successful lawsuit – we know we were talking about boobs, but this team wears sports bras so it TOTALLY FITS. Read about it here!

Amanda references the Boob or Bust website for bra fitting, too!

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Geekily yours,
Amanda & Monika

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